Company culture is said to be having a “watershed moment” and “being reshaped in a crucible fired by the pandemic, the acceleration of automation, the rise of millennials and Gen Z in the workforce, and the Great Reshuffle. Employees are demanding — and quite often getting — more freedom to work where and when they want and more attention to their well-being.”(LinkedIn Global Talent Trends 2022 Report: The Reinvention of Company Culture)
In what is referred to in the LinkedIn Study as the Great Reshuffle, also known as the Great Resignation, employees are prioritising their well-being and seeking more agency about where — and when — they work. They are calling for a new relationship with work. “It’s a time when everyone is rethinking everything,” says LinkedIn CEO Ryan Roslansky. “Business leaders are rethinking their entire working models, cultures, and company values. Employees are rethinking not just how they work, but why.” Employees are changing jobs, hoping for something more — more purpose, more flexibility, more empathy.
Areas selected by respondents in the Study as areas to invest in to improve company culture starts with Professional Development (59%) with Flexible work support second (48%), mental health and wellness third (42%), and training managers to lead remote and hybrid teams fourth (35%).
In response, the human-centered company culture is taking centerstage in the global competition for talent . This culture is said to have characteristics of “flexibility, asynchrony, trust, belonging, and a holistic focus on well-being.” Companies wanting to attract, retain, and grow the talent that will bring them sustained success will need to “fine-tune — or overhaul — their culture to meet the expectations of professionals to be seen as human beings first.”
The Report also shares evolving good practices that can help companies change their culture in the areas of Flexibility, Well-being and The Great Reshuffle and concludes that organisations that can reimagine how work gets done, will have a decided edge in the global competition for talent. This means that organisations that can reshape their culture as one that is more human-centred to be able to meet the expectations of professionals to be seen as human beings first will more likely be able to attract, retain and grow their talent for sustained success in a Hi-Tech Digital and global pandemic disrupted world.